--- title: Returns Reduction Webinar Hosted by RVCF and Newmine description: Building a Strong Defense Against Rising Customer Returns is the first of an RVCF Returns Reduction Education Series brought to you by Newmine. For many ye image: https://blog.newmine.com/hubfs/Blog%20Banners%20for%20Hubspot%20(9)-2.png --- [![newmine_logo-2](https://blog.newmine.com/hubfs/Assets%20Sales%20Email%20Signature/newmine_logo-2.png)](https://559896.hs-sites.com/newmine-home-page) - RETURNS REDUCTION - [Solution](https://www.newmine.com/returns-reduction) - [Returns AI](http://www.newmine.com/returns-reduction-technology) - [Returns Strategy](http://www.newmine.com/returns-strategy) - [Sustainability](http://www.newmine.com/sustainable-purpose) - ABOUT - [Company](http://www.newmine.com/about-us) - [Community](http://www.newmine.com/community-impact) - [Partnership](http://www.newmine.com/microsoft) - [Careers](http://www.newmine.com/careers) - [Press Releases & Media](http://www.newmine.com/press) - RESOURCES - [Library](http://www.newmine.com/resources) - [Videos](http://www.newmine.com/videos) - [Blog](https://blog.newmine.com/blog) - [Events](http://www.newmine.com/events) - [CALCULATE SAVINGS](http://www.newmine.com/returns-calculator) [REQUEST A DEMO](HTTPS://www.newmine.com/demo-chief-returns-officer) Omnichannel # Returns Reduction Webinar Hosted by RVCF and Newmine [Jenny Gorlin](https://blog.newmine.com/blog/author/jenny-gorlin) Apr 23, 2019 --- **Building a Strong Defense Against Rising Customer Returns **is the first of an RVCF Returns Reduction Education Series brought to you by Newmine. For many years, retailers have adopted the mindset that Merchandise Returns are just a cost of doing business. But market demand for free and easy returns is causing retailers significant financial stress, from increased operating expense, strain on reverse logistics and DC square footage, and most importantly decreased EBITDA. While customer returns will never be eliminated, retailers can implement a defensive process that will lower return rates and recoup lost revenue from customer returns. In Newmine’s Webinar for RVCF, *Building a Strong Defense Against Rising Customer Returns*, retail operations and technology experts Felton Lewis and Mark Lightbody discussed how to build a strong defense against rising customer returns, with topics such as: - Building the returns reduction business case - Defensive countermeasures to protect your bottom line - Understanding the 4 Pillars of Returns Reduction - Retailers have the data: How do you put it to work? ## To watch, please [get in touch](Mailto:jgorlin@newmine.com). [Omnichannel](https://blog.newmine.com/blog/topic/omnichannel) [Returns Reduction](https://blog.newmine.com/blog/topic/returns-reduction) [Retail](https://blog.newmine.com/blog/topic/retail) ## Similar posts Press Release ### [Newmine and RVCF Publish Study On the Challenges of Customer Returns](https://blog.newmine.com/blog/newmine-and-rvcf-publish-study-on-the-challenges-of-customer-returns) About the Study For years, retailers and merchandise suppliers have considered returns a cost of doing business. If “fast and easy” returns are a... Newmine Newsroom May 16, 2019 Omnichannel ### [Frequently Asked Questions about Chief Returns Officer](https://blog.newmine.com/blog/frequently-asked-questions-about-chief-returns-officer) Questions about retail returns reduction? We have answers. Read the FAQ on returns reduction and Chief Returns Officer. Jenny Gorlin May 19, 2021 Omnichannel ### [Your Guide to the Consumer Returns Conference 2019](https://blog.newmine.com/blog/your-guide-to-the-consumer-returns-conference-2019) We can’t believe it’s been 2 years since we first attended the Consumer Returns Conference, and this year we’re bringing Returns Reduction to Austin,... Jenny Gorlin Oct 10, 2019 ### Perspectives and thought leadership from retail visionaries.  Keep informed on retail industry and product returns insights so you can recover revenue and enhance your customer experience. 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LLC All rights reserved. ![](https://px.ads.linkedin.com/collect/?pid=3989249&fmt=gif) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Jenny Gorlin", "url" : "https://blog.newmine.com/blog/author/jenny-gorlin" }, "dateModified" : "2022-12-23T02:35:09.468Z", "datePublished" : "2019-04-23T13:36:12.000Z", "headline" : "Returns Reduction Webinar Hosted by RVCF and Newmine", "image" : [ "https://blog.newmine.com/hubfs/Blog%20Banners%20for%20Hubspot%20(9)-2.png" ], "mainEntityOfPage" : { "@id" : "https://blog.newmine.com/blog/returns-reduction-webinar-hosted-by-rvcf-and-newmine", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.newmine.com/hubfs/newmine_logo-2.png" }, "name" : "NEWMINE, LLC." } } ```